Turns out, a fear of missing out and a hyper-active personality can make a good start for a lifestyle blog! :) Following my curiosity and passion for all things London, I started Start Up Your Happiness as an avenue where I share my active lifestyle tips and experiences that make me happy. Expect restaurant reviews, yoga, innovative fitness concepts and quirky hidden gems.

I moved to San Francisco over three years ago and have been focusing on my work so I have been writing on my blog less than I would like to. If you have an interesting topic or product you would like me to cover, please get in touch!

As a part of the blog, I’ve collaborated with brands like Nike, Lululemon, Google, Barry’s Bootcamp, Equinox, Reebok, SoulCycle and many others.

While in the UK, I was an ambassador for Zova fitness app that helps women exercise in a fun and exciting way, as well as I was one of the three bloggers in the UK selected by Nike and JD Sports to encourage women run more. I’m also an ambassador and alumni of Imperial College Business School where I did my MBA. I work in Marketing Communications and Digital and absolutely love the benefits technology and innovations bring and the way they improve our lives.

While I am often invited by brands to review their concepts, locations and products, my articles reflect my honest opinion about the experiences and I am not paid to provide positive reviews or anything like that. You can find the 'index' of the things I wrote about in Friends section of the blog.

Some of the press coverage

urban massage logo.jpg

Urban Massage selected Start Up Your Happiness as one of the top blogs in the UK.

Imperial College Inna Semenyuk

Imperial College Inna Semenyuk

Inna spoke to Imperial College Business School during her MBA course. Read the interview here.

London Live

London Live

Inna speaks to London Live about Lights Of Soho 

Enjoy the blog! :)

Inna xoxo